Privacy Policy
Purpose and scope of data collection and further processing and use of the data by Facebook, as well as your related rights and privacy settings, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php
9.2 Google+ Plugins as Shariff Solution
Our website uses so-called social plugins ("plugins") from the social network Google+, which is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restriction, but only using an HTML link on the page. This type of integration ensures that when a page of our website containing such buttons is called up, no connection is made to the servers of Google+. If you click on the button, a new browser window opens and calls up the Google+ page, where you can interact with the plugins there (possibly after entering your login data).
Google LLC in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU.
Purpose and scope of data collection and further processing and use of the data by Google, as well as your related rights and privacy settings, please refer to Google's privacy policy: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram Plugin as Shariff Solution
Our website uses so-called social plugins ("plugins") from the online service Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restriction, but only using an HTML link on the page. This type of integration ensures that when a page of our website containing such buttons is called up, no connection is made to the servers of Instagram. If you click on the button, a new browser window opens and calls up the Instagram page, where you can interact with the plugins there (possibly after entering your login data).
Instagram LLC in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU.
Purpose and scope of data collection and further processing and use of the data by Instagram, as well as your related rights and privacy settings, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/
- ONLINE MARKETING 10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").
DoubleClick uses cookies to serve ads relevant to users, improve campaign performance reports, or prevent a user from seeing the same ads multiple times. Google collects information about which ads are displayed in which browser through a cookie ID and can prevent the same ads from being shown multiple times. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.
DoubleClick may also use cookie IDs to track conversions related to ad requests. For example, when a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and makes a purchase. According to Google, DoubleClick cookies do not contain personally identifiable information.
Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and inform you according to our level of knowledge: By integrating DoubleClick, Google receives information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will obtain and store your IP address.
If you wish to opt out of this tracking process, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads, although this setting will be deleted when you delete your cookies. Alternatively, you can obtain information about setting cookies and make settings through the Digital Advertising Alliance website at www.aboutads.info and make settings. Finally, you can set your browser to notify you when cookies are set and decide on a case-by-case basis or accept cookies only in certain cases or generally exclude them. If cookies are not accepted, the functionality of our website may be limited.
Google LLC in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU.
Further information about the privacy policy of DoubleClick by Google can be found at the following internet address: https://www.google.de/policies/privacy/
10.2 Use of Google AdWords Conversion Tracking
This website uses the online advertising program "Google AdWords" and within the scope of Google AdWords, the conversion tracking of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google AdWords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our interest is to show you advertisements that are of interest to you, to make our website more interesting for you, and to achieve a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on an ad served by Google AdWords. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked through the websites of AdWords customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that personally identifies users. If you do not want to participate in tracking, you can block this usage by disabling the Google Conversion Tracking cookie in your internet browser under User Settings. You will then not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f GDPR.
Google LLC in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU.
You can permanently deactivate the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be available or may be restricted if you have deactivated the use of cookies.
- WEB ANALYSIS SERVICES Google (Universal) Analytics
- Google Universal Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transmitted to a Google server in the USA and stored there. This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and excludes direct personal reference. The extension truncates your IP address by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In exceptional cases where personal data is transferred to the USA, Google complies with the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de Alternatively to the browser plugin or within browsers on mobile devices, you can click the following link to set an opt-out cookie that will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you will need to click this link again): Google Analytics Deactivation Further information on Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376
- RETARGETING/REMARKETING/REFERRAL ADVERTISING Facebook Custom Audience via Pixel Procedure This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). If explicit consent is given, user behavior can be tracked after users have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future advertising measures. The data collected is anonymous to us, so it does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). You can enable Facebook and its partners to display ads on and off Facebook. For this purpose, a cookie may also be stored on your computer. These processing operations are only carried out with the express consent in accordance with Art. 6 para. 1 lit. a GDPR. Consent to the use of the Facebook pixel may only be given by users who are older than 13 years. If you are younger, please ask your legal guardian for permission. Facebook Inc. in the USA is certified under the EU-US Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU. To disable the use of cookies on your computer, you can set your Internet browser so that in the future no cookies can be stored on your computer or already stored cookies are deleted. However, turning off all cookies can mean that some functions on our website can no longer be executed. You can also disable the use of cookies by third parties such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/
Google AdWords Remarketing Our website uses the functions of Google AdWords Remarketing, with which we advertise this website in the Google search results, as well as on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). For this purpose, Google places a cookie in the browser of your end device, which automatically enables interest-based advertising based on a pseudonymous cookie ID and the pages you have visited. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR. Further data processing will only take place if you have consented to Google linking your Internet and app browser history to your Google account and using information from your Google account to personalize ads you see on the web. If you are logged into Google during your visit to our website in this case, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. Your personal data is temporarily linked by Google to Google Analytics data for the purpose of creating target groups. You can permanently disable the setting of cookies for advertising preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/ Alternatively, you can obtain information about setting cookies and make settings through the Digital Advertising Alliance website at www.aboutads.info. Finally, you can set your browser to notify you when cookies are set and decide on a case-by-case basis or accept cookies only in certain cases or generally exclude them. If cookies are not accepted, the functionality of our website may be limited. Google LLC in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the level of data protection applicable in the EU. Further information and the privacy policy regarding advertising and Google can be found here: https://www.google.com/policies/technologies/ads/
- RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you comprehensive rights as a data subject (information and intervention rights) with regard to the processing of your personal data by the controller, about which we inform you below:
Right to information pursuant to Art. 15 GDPR: You have the right to obtain information about your personal data processed by us, the purposes of processing, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage duration or the criteria for determining the storage duration, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it was not collected by us, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved, the significance and the envisaged consequences of such processing, as well as your right to be informed about the safeguards pursuant to Art. 46 GDPR relating to the transfer of your data to third countries;
Right to rectification pursuant to Art. 16 GDPR: You have the right to obtain without undue delay the rectification of inaccurate personal data concerning you and/or completion of incomplete personal data stored by us;
Right to erasure pursuant to Art. 17 GDPR: You have the right to obtain the erasure of your personal data if the conditions set forth in Art. 17 (1) GDPR are met. However, this right does not exist, in particular, if the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise or defense of legal claims;
Right to restriction of processing pursuant to Art. 18 GDPR: You have the right to obtain the restriction of processing of your personal data as long as the accuracy of your data contested by you is verified, if you refuse the erasure of your data due to unlawful data processing and instead request the restriction of the processing of your data, if you need your data for the establishment, exercise or defense of legal claims, after we no longer need this data after achieving the purpose, or if you have objected to reasons of your particular situation, as long as it is not yet determined whether our legitimate grounds prevail;
Right to notification pursuant to Art. 19 GDPR: If you have asserted your right to rectification, erasure or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
Right to data portability pursuant to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request transmission to another controller, to the extent technically feasible;
Right to withdraw consent pursuant to Art. 7 (3) GDPR: You have the right to withdraw consent you have given to the processing of your data at any time with future effect. In the event of withdrawal, we will immediately erase the data concerned, unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal;
Right to lodge a complaint pursuant to Art. 77 GDPR: If you consider that the processing of personal data relating to you infringes the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement.
13.2 RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCE OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
- DURATION OF STORAGE OF PERSONAL DATA
The duration of the storage of personal data is based on the respective statutory retention period (e.g., commercial and tax retention periods). After the expiry of the period, the corresponding data will be routinely deleted, provided they are no longer necessary for the performance of the contract or the initiation of the contract and/or there is no longer a legitimate interest on our part in the further storage.